Seth Godin's THE DIP

"Quit the wrong stuff. 
Stick with the right stuff.
Have the guts to do one or the other."

One of the best characteristics of a strategy book is being brief. Another one is being easy to understand. Written by the creator of Squidoo, the book may not be necessarily agreeable as per reader, but a little push is something we might just need in improving ourselves within the dynamics of the current professional ecosystem. But the basic ideas you can learn here is applicable anywhere and in any forms of relationship be it organizational or one-on-one. Illustrations by Hugh Macleod provide an additional comic relief.

Genre: Strategy
Rating: 4 pawns

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